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Customer Acquisition Cost Calculator

Calculate, track, and optimize your customer acquisition costs with our suite of specialized CAC calculators designed for modern businesses.

5+ Calculator Types
100% Free to Use
Insight Data-Driven Decisions
CAC Dashboard Overview
Last 6 months performance
$32 Avg. CAC
$125 Avg. LTV
3.9x LTV:CAC

Why Use Our CAC Calculators?

Our specialized tools help businesses of all sizes accurately measure and optimize their customer acquisition strategy.

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Multiple CAC Models

Choose from simple blended calculations to fully-loaded models that account for every cost component.

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Cost Optimization

Identify opportunities to reduce acquisition costs and improve your marketing ROI.

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Performance Tracking

Monitor your CAC over time to see the impact of your marketing and sales efforts (using manual re-entry or future saved features).

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Channel Analysis

Use specific calculators (like Paid Acquisition CAC) to break down costs by channel and optimize spending.

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Mobile Friendly

Calculate your CAC metrics on any device, whenever and wherever you need them.

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100% Private

Your data never leaves your browserβ€”all calculations happen client-side for complete privacy.

Try Our Simple Blended CAC Calculator

Get started with our most popular calculator that gives you a quick overview of your customer acquisition cost across all channels.

βœ“ Fast calculation in seconds
βœ“ Perfect for initial CAC benchmarking
βœ“ Includes marketing and sales costs
βœ“ Clear, easy-to-understand inputs
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Ready to optimize your acquisition strategy?

Our complete suite of CAC calculators and educational resources will help you make data-driven decisions to improve your marketing ROI.

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